Nature


Project Overview

  • Project Name: DoggyWords Pro Version App Design

  • Company: Will (Owner of DoggyWords application)

  • Project Duration: 1 day

My Role:

  • As the UX/UI designer for this project, my responsibilities included:

  • - Reviewing the client's requirements and objectives for the redesign of the "getpro" page.

  • - Redesigning the page to enhance its visual appeal and professionalism.

  • - Incorporating a new graphic of a dog to unify the design with the "get pro" logo.

  • - Exploring different font options to ensure consistency and readability.

  • - Ensuring the design and text were clear and simple for users to understand the rules and how to play.
  • - Providing multiple design options for the client to choose from.

Brief Description:

  • The client requested a redesign of the "getpro" page within the DoggyWords app to promote the Pro Version of the app. The goal was to create a professional and visually appealing design that would entice users to upgrade to the Pro Version.


Design Process:

  • - Requirement Analysis: Reviewed the client's feedback and identified areas for improvement in the existing "getpro" page design.

  • - Visual Exploration: Explored different design elements and layouts to enhance the visual appeal of the page.

  • - Graphic Design: Created a new graphic of a dog to complement the "get pro" logo and add visual interest to the page.

  • - Font Selection: Experimented with different font options, including Articulate, to find the most suitable option for the page design.

  • - Mockup Creation: Developed multiple design mockups incorporating the redesigned elements and font options.
  • - Client Review and Feedback: Presented the design options to the client for review and gathered feedback for further refinement.




Nature



Personas
Key Features:

These personas showcase the varied interests and motivations of potential users, highlighting the appeal of Free4All as a fun and engaging option for interacting with sports events and winning prizes.



User Persona 1: Casual Dog Lover

Name: Lisa Age: 35

Occupation: Marketing Mnager

Background: Lisa enjoys playing word games in her free time and has a soft spot for dogs. She's looking for a fun and engaging word game app that also allows her to support her love for dogs.

Frustrations: Gets bored easily with mundane word games and is looking for something more visually appealing and entertaining. Wants a word game app that offers additional features or perks to enhance her gameplay experience. Prefers apps that have a sleek and professional design, as she values aesthetics and user experience.

Motivations: Attracted to the DoggyWords Pro Version for its promise of additional features and benefits. Interested in supporting dog-related causes and appreciates that a portion of the app's proceeds go to dog charities. Values a visually appealing and user-friendly app design that enhances her overall gaming experience.

"As a dog lover and word game enthusiast, I'm excited to try out DoggyWords Pro Version. The sleek design and promise of additional features make it stand out from other word game apps I've tried."


User Persona 2: Competitive Word Game Player

Name: Ryan Age: 28

Occupation: Designer

Background: Ryan is highly competitive and enjoys challenging himself with word games. He's always on the lookout for new apps that offer unique gameplay mechanics and opportunities to test his skills.

Frustrations: Disappointed by word game apps that lack depth or fail to provide a challenging gameplay experience. Wants a word game app that offers a variety of gameplay modes and features to keep him engaged and motivated. Prefers apps with a modern and polished design, as he values quality and attention to detail in his gaming experience.

Motivations: Drawn to the DoggyWords Pro Version for its promise of a challenging word game experience with additional features and perks. Excited about the opportunity to compete against other players and climb the game's leaderboards. Values the sleek and professional design of the app, as it reflects the app's commitment to quality and user satisfaction.

"I'm always looking for new word game apps to test my skills and challenge myself. DoggyWords Pro Version caught my eye with its sleek design and promise of a competitive gameplay experience. I can't wait to see how it stacks up against other word game apps I've played."

Design
Key Features:

- Redesigned "getpro" Logo: Created a sleek and professional version of the "getpro" logo to enhance brand identity.

- New Graphic of a Dog: Added a new graphic of a dog to unify the design and add visual appeal to the page.

- Font Options: Explored different font options, including Articulate, to ensure readability and consistency with the app's design language.
Prototype
Result

Successfully redesigned the "getpro" page within the DoggyWords app to enhance its visual appeal and professionalism. Provided the client with multiple design options to choose from, allowing for flexibility and customization based on their preferences. Received positive feedback from the client on the redesigned page, with plans to implement it in the app's Pro Version. Below are mockups of other designs for consideration.
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Illustration
Other designs

During my time working with DoggyWords, I was also tasked with creating illustrations of various dog breeds and other related imagery, which are now featured prominently within the app/game. These illustrations were crafted to complement the app's design aesthetic and enhance the user experience. Below are some examples of the illustrations I created, showcasing the diversity of different dog breeds
Nature